Jeff E. Morris

Managing Director
Head of Financial Strategies Group


Jeff E. Morris is a Managing Director and Head of the Financial Strategies Group in the Debt Capital Markets division at BB&T Capital Markets. He is responsible for all financial and portfolio strategies to institutional clients of the firm. Mr. Morris began his career in 1978 in the audit division of Ernst & Young, an international public accounting firm. During his time at the firm, he specialized in services to financial institutions, real estate development companies, and cotton merchandising entities.

Since 1983, he has served primarily in a financial strategies role with various investment banking and broker-dealer firms, providing strategic financial services to commercial banks, savings institutions, credit unions and other institutional investors.


Mr. Morris graduated in 1978 from the University of Memphis with a bachelor of business administration degree in accounting. He has been a Certified Public Accountant since 1980. He maintains active registrations with the Financial Industry Regulatory Authority (FINRA) as a General Securities Representative (Series 7), General Securities Sales Supervisor (Series 9 and Series 10), General Securities Principal (Series 24) and as a Municipal Securities Principal (Series 53).

Check the background of BB&T Capital Markets on FINRA's BrokerCheck.