Jacent Strategic Merchandising

BB&T Capital Markets Serves as Exclusive Financial Advisor to Jacent Strategic Merchandising in its Sale to Gridiron Capital

Transaction summary

On April 23, 2019, Jacent Strategic Merchandising, LLC (“Jacent”), a portfolio company of Lariat Partners, was acquired by Gridiron Capital.

BB&T Capital Markets served as the exclusive financial advisor to Jacent.

About the company

Jacent Strategic Merchandising, LLC

Jacent Strategic Merchandising, LLC, headquartered in Huntingdon Valley, Pennsylvania, is a leading provider of customized, turn-key impulse merchandising solutions that uniquely drive incremental revenue for blue-chip retailers. Jacent sources, warehouses, and stocks an unmatched product assortment of over 3,500 impulse items to a growing base of more than 15,000 grocery, mass, drug, and other retail stores. Jacent creates customized store maps (“planograms”) for every store it services, and relieves the merchandising burden from retailers by regularly stocking over 500 positions per store.

Learn moreabout Jacent Strategic Merchandising, LLC (opens in a new tab)

Gridiron Capital

Gridiron Capital, based in New Canaan, Connecticut, is an investment firm focused on partnering with founders, entrepreneurs, and management teams, and creating value by building middle-market companies into industry-leaders in branded consumer, B2B and B2C services, and niche industrial segments in the United States and Canada. Gridiron helps transform growing companies by winning together through hard work, partnerships grounded in shared values and a unique culture that comes from hands-on experience building and running businesses.

Learn moreabout Gridiron Capital (opens in a new tab)

Lariat Partners

Lariat Partners, based in Denver, Colorado, is a leading middle-market private equity investment firm. Lariat focuses primarily on entrepreneur-managed companies that demonstrate outlier capabilities relative to their industry peers. Lariat operates with deep knowledge about a select few industry niches and aims to enhance its competitive positioning within those niches. Lariat targets buy-and-build consolidation opportunities in fragmented industries as well as growth capital investments to execute an expansion strategy.

Learn moreabout Lariat Partners (opens in a new tab)

Consumer & Retail

Our team of industry experts combines decades of experience working with retail and consumer companies on a broad variety of financial transactions.

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BB&T Capital Markets is a division of BB&T Securities, LLC, a wholly owned nonbank subsidiary of BB&T Corporation and Member FINRA(opens in a new tab) / SIPC(opens in a new tab). Securities or insurance products and annuities sold, offered or recommended are not a deposit, not FDIC insured, not guaranteed by a bank, not guaranteed by any federal government agency and may go down in value. Corporate banking products are offered through Branch Banking & Trust Company. Read all disclosures.